

In 2016, the #BankBlack and # BuyBlack Movements began with a simple text and call to action from rapper and activist Killer Mike to Black America to move its money to Black owned banks, to garner the economic spending power of Black America and re-channel it back into our communities. Change is in the air Black America will no longer tolerate injustice and inequality. Today elected officials, corporations and organizations are joining the movement to address systemic racism at all levels from the board room to senior management, staffing, policies and brand name. Peaceful protestors, including diverse ethnicities and generations, are fighting for justice for the many lives lost to police brutality and violence at the hands of vigilantes. Across the nation, America is mourning the deaths of too many innocent Black people who have been killed by racism. #BlackOutDay2020 started out as a big idea on social media and quickly caught fire, going from non-existence to becoming a nationwide conversation and movement to organize our spending power to create positive social change in America. We believe in justice and equality for all Americans."

#Black out day how to
Black America and its allies successfully demonstrated their understanding of how to use their spending power to create positive change in America. With over two million registering their support on social media, and millions more committed to the process, Black America and its allies are prepared to utilize their economic power to ensure corporations and governmental entities recognize and respect the political, social and economic rights of Black Americans.Ĭalvin Martyr, one of the founders of The Blackout Coalition, stated, "Black America and its allies can and will use our spending power to demonstrate that today is a new day in America. LOS ANGELES, J/PRNewswire/ - The Blackout Coalition, in partnership with OneUnited Bank, is proud to announce the success of #BlackOutDay2020.
